C + B = A … This is your formula for success.

Begin with CONCEIVE: the idea, the goal, the dream. When you add BELIEF, particularly belief at the subconscious level of mind, your ability to actualize and ACHIEVE your goals increases exponentially. I’ve seen this over and again with myself and with others. This has become the foundation from which I approach my life, with my family, my clients and even my horses. The results have been phenomenal.

“Everything you can imagine is real.” – Pablo Picasso

onceive. To start with you need the idea, the seed. To be able to answer the questions – what do you want to create… what are your goals and your dreams… how do you want to experience life? This may sound simple, but for many the answers to these questions are often elusive and undefined. Many of us can elaborate on what is not working in our lives, what we don’t want and what we want to get rid of but when we turn the focus around, we often come up blank. Einstein believed that imagination is more important than knowledge so why not follow suit and use yours to define your possibilities and conceptualize your goals and dreams.

When I first met Sandra I was juggling so many things that I could have joined Cirque du Soleil.  As a soloprenueur I did a bit of everything…  individual business coaching, leadership development with teams, teaching part time at a local college and volunteering with a youth group. I loved all of my jobs but I was beginning to feel exhausted. When Sandra and I went through the process of defining what I wanted and looking at where and when I felt the most fulfilled, I realized it was when I was outside with kids. With Sandra’s help, I gathered together the pieces of my life and reformulated them into a new business, one business, where I teach authentic leadership to youth. I have a ball every day and I use the tools I learned with Sandra to help the students define their dreams as well. –Karen Wallace (leadership coach)

“Belief is the sculptor who can create the person you want to be.”  – Thoreau

elieve. Your life is a reflection of your “beliefs.” These beliefs, usually subconscious, are the cumulative effect of life-long programming. As a result of past conditioning, we sometimes think and behave in self-defeating ways. Conscious thoughts can be changed easily by receiving new information: reading a book, having a conversation or seeing the results of your actions. If conscious information was all that was needed, then experiencing success in all areas of life would be easy.  However unless changes are made at the subconscious level of mind, repeating undesired behaviours and reactions will likely continue.

Subconscious beliefs have far reaching consequences, both positive and negative, in every aspect of life.  They affect moods, relationships, job performance, financial success and even physical health. It is therefore imperative to know how to identify and change beliefs that are limiting you into beliefs that empower you in all areas of life.

I have suffered with debilitating anxiety for most of my life. So much so that I couldn’t drive into the city to attend the design classes I wanted to take. I had met Sandra during one of her equine workshops and had always felt a strong connection with her. When she called me to tell me about the belief change work she was doing I knew I had to give it a try.  3 days after my session I called Sandra to tell her how I was feeling… from the foyer of the downtown campus where I’d just met with the registrar. Since then I’ve been driving everywhere and my world has opened up immeasurably.
– Angela Drake (graphic design student)

“To accomplish great things we must not only act, but also dream;
not only plan, but also believe.” – Anatole France

chieve. When you can conceive what you want to create and believe at the subconscious level of mind that what you want to create is yours, then your dreams and goals come true and the time it takes to achieve them decreases. The more you can conceive and believe, the more quickly you’ll achieve.

When I began to apply the C+B= A formula I was astounded. More and more I began to notice how quickly ideas and thoughts were manifesting in my life.  I have learned to define my goals and dreams and then combine these outlines with subconscious beliefs that support their actualization. It’s become second nature and it’s just how I think. – Jack Dunn (stock trader)